Agentic AI: The Automation Paradox - Freedom or Future Shock?

By Oussema X AI

Published on July 5, 2025
Agentic AI: The Automation Paradox - Freedom or Future Shock?

Agentic AI is being touted as the next big thing, promising to revolutionize industries by automating tasks and freeing up human workers for more creative endeavors. The reality, however, is a bit more nuanced. While the potential benefits are undeniable, the path to widespread adoption is fraught with challenges, raising questions about the true impact on the workforce and the very nature of work itself. Will agentic AI truly empower us, or will it simply create a new set of problems, leaving us scrambling to adapt?

The initial hype surrounding agentic AI paints a picture of seamless integration and optimized efficiency. According to reports, a significant percentage of IT leaders are eager to deploy AI agents as digital team members. Companies like Leroy Merlin and Carrefour are already experimenting with AI agents to enhance customer experience and streamline operations. In the financial sector, Ibercaja is exploring the use of AI agents for tasks like monitoring interest rates. These early adopters envision a future where AI handles the repetitive tasks, allowing human employees to focus on higher-value activities. But beneath the surface of this optimistic vision lies a complex web of concerns that need careful consideration.

The Promise of Efficiency and Personalization

Agentic AI's primary appeal lies in its potential to automate complex processes, leading to increased efficiency and reduced costs. In retail, AI agents can personalize customer experiences, optimize logistics, and automate store operations. Carrefour's Super Agente Uno.ai, for example, aims to support strategic decision-making and improve operational processes. Similarly, Leroy Merlin is exploring the use of AI in store automation, digital content generation, and personalized support. These initiatives suggest that agentic AI can indeed enhance customer service and streamline operations, but the question remains: at what cost?

The financial services sector also sees opportunities in agentic AI, particularly in automating critical processes and improving customer service. Ibercaja is exploring the use of AI agents for tasks such as monitoring legal interest rates, which, while seemingly simple, could free up human employees for more complex tasks. Salesforce’s Goñi highlights the potential of autonomous agents in healthcare to alleviate the administrative burden on healthcare professionals and improve patients’ access to information. However, the implementation of agentic AI in these sectors is still in its early stages, with regulatory and operational hurdles to overcome.

The Looming Threat of Job Displacement

One of the biggest concerns surrounding agentic AI is its potential impact on the job market. While proponents argue that AI will create new jobs, the reality is that many existing roles will likely be automated, leading to job displacement. Tasks such as coding, basic processing, routine bookkeeping, low-complexity customer service, and translation are particularly vulnerable. The CDO of Carrefour and the director of Leroy Merlin both acknowledge that agentic AI can free teams from repetitive tasks, allowing them to focus on higher-value activities. But this also implies that those who perform these repetitive tasks may find themselves out of a job.

The rise of agentic AI may also lead to a shift in the skills required in the workforce. As AI takes over routine tasks, human workers will need to develop skills that machines cannot replicate, such as critical thinking, creativity, and social intelligence. This could create a skills gap, leaving many workers unprepared for the new demands of the job market. The emergence of the “agent manager” role, as predicted by Microsoft, suggests that there will be a need for individuals who can oversee and manage AI agents. However, this also raises the question of whether these new roles will be sufficient to offset the jobs lost to automation.

Navigating the Challenges of Implementation

Implementing agentic AI is not without its challenges. Companies need to ensure data protection and algorithmic transparency to maintain customer trust. Leroy Merlin emphasizes the need for a solid, interoperable, and constantly evolving technological infrastructure. Ibercaja highlights the importance of security, privacy, and adapting to a dynamic environment. These challenges require significant investment in technology and expertise, which may be a barrier for smaller organizations.

Moreover, the integration of agentic AI into existing systems can be complex and time-consuming. Dr. Ramón Puchades of the Spanish Society of Internal Medicine (SEMI) notes that the integration of AI into healthcare organizations is still in its early stages, requiring further research and validation. He emphasizes the