AI Takes Center Stage at CES 2026: Physical AI and Beyond

CES 2026 has kicked off in Las Vegas, marking a pivotal moment in the evolution of artificial intelligence. This year’s event, themed "Innovators Show Up," highlights AI’s transition from virtual concepts to tangible, real-world applications. With over 4,500 exhibitors from 150 countries, the focus is on Physical AI—technologies that embed AI into everyday devices and systems, reshaping how we interact with the world.

Samsung Electronics unveiled its "Vision AI Companion," an AI-driven TV platform showcased by K-pop group RIIZE. The platform aims to create an intelligent ecosystem connecting nearly 400 million devices annually, positioning mobile devices as the hub for seamless communication across appliances. Roh Tae-moon, President of Samsung’s DX division, emphasized the company’s goal to embed AI across all Galaxy devices and home appliances, enhancing users’ daily lives.

LG Electronics introduced its "Zero Labor Home" concept, featuring the autonomous home robot CLOiD and the AXIUM actuator. Powered by "Affectionate Intelligence," the system manages everything from indoor air quality to appliance control while responding to users’ emotions. This innovation drew significant attention, showcasing AI’s potential to simplify daily tasks and create more intuitive living spaces.

The Rise of Physical AI at CES 2026

Physical AI emerged as a defining theme at CES 2026. Companies like NVIDIA and AMD showcased advancements in AI accelerators, while robotics and autonomous driving technologies dominated the exhibition halls. These innovations underscore AI’s growing role in industries beyond tech, including manufacturing, energy, and infrastructure. The shift toward Physical AI signals a broader trend of AI becoming an integral part of physical systems, rather than remaining confined to screens and software.

The CES 2026 Maeil Business Debriefing Seminar, scheduled for January 13, will delve deeper into these trends. Experts, including John Ha of Bear Robotics and Scott Bang of Grinergy, will discuss how robotics and next-generation energy strategies are reshaping industries. Cho Dae-gon, a professor at Yonsei University, will present a roadmap for implementing AI transformation in corporate operations, highlighting the practical applications of these technologies.

AI Transformation: A Megatrend Reshaping Industries

Beyond showcasing novel technologies, CES 2026 emphasized AI Transformation (AX) as a megatrend. Traditional heavy-industry players are increasingly embedding AI into their core operations, blurring long-standing industry boundaries. This shift is redefining companies as technology-driven entities, demonstrating AI’s potential to revolutionize sectors previously untouched by digital innovation.

The event’s focus on AI’s real-world applications reflects a broader industry shift. As AI becomes more integrated into everyday devices and systems, its impact on society and business will grow exponentially. CES 2026 serves as a preview of this future, where AI is not just a tool but a fundamental part of how we live and work.