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AI Spending Spikes: Is Big Tech Fueling a Market Bubble?
Source: morningstar.com
Published on November 2, 2025
Updated on November 2, 2025

AI Spending Spikes: Is Big Tech Fueling a Market Bubble?
Big Tech's aggressive investment in artificial intelligence is reigniting fears of a market bubble, as tech giants like Microsoft, Amazon, and Alphabet pour billions into AI-related expenditures. While these investments are driving significant profit growth and boosting tech valuations, experts are divided on whether this trend signals sustainable expansion or a looming collapse.
The technology sector's dominance in the S&P 500 has surged to record levels, now accounting for over 35% of the index. This growth is largely fueled by AI investments, with Microsoft, Amazon, Meta Platforms, and Alphabet collectively planning to spend $350 billion on AI this year alone. This influx of capital has propelled tech stocks to new heights, but it has also sparked concerns about overconcentration and the potential for a market correction.
AI's Role in Profit Growth
AI is not just a trend; it is a key driver of profits. In the third quarter, AI-related investments reportedly accounted for two-thirds of the S&P 500's profit growth. Analysts now project double-digit earnings growth for the index by 2026, with AI playing a central role. However, this heavy reliance on AI raises questions about the sustainability of such growth, especially if real-world applications fail to meet expectations.
Bubble or Boom?
The debate over whether the AI spending spree is fueling a bubble or a boom is intensifying. Jeff Buchbinder, chief equity strategist at LPL Financial, argues that current conditions differ significantly from the dot-com era. Today's AI investments are backed by cash-rich companies with established business models, unlike the speculative ventures of the late 1990s. Jeremiah Buckley, a portfolio manager at Janus Henderson Investors, supports this view, noting that strong fundamentals underpin current stock valuations.
However, David Rosenberg, founder of Rosenberg Research & Associates, warns of a market bubble. He points to the cyclically adjusted price-to-earnings (Shiller P/E) ratio, which surged more than two standard deviations above its historical average in mid-2024. Rosenberg cautions that bubbles can persist for up to two years before bursting, and he questions whether earnings can expand at the 15% annual rate required to justify current valuations.
Historical Lessons
Rosenberg also draws parallels to the late 1990s, when even profitable tech giants like Microsoft and Intel saw their stocks plummet during the subsequent bear market. He emphasizes that strong fundamentals do not guarantee immunity when market sentiment turns negative during speculative periods. This historical context adds weight to concerns about the current market's reliance on AI-driven growth.
Market Signals and Economic Outlook
Beyond the AI debate, recent market signals add complexity to the economic outlook. Federal Reserve Chair Jerome Powell tempered hopes of a December interest rate cut, while significant job cuts at Amazon and UPS highlight ongoing labor market challenges. Despite these mixed signals, all three major U.S. stock indexes closed October on a higher note.
What's Next?
Investors will closely monitor upcoming economic indicators, including ISM manufacturing data and ADP employment figures. Key tech earnings reports from companies like Palantir, Uber, and Qualcomm will also provide insights into corporate health and market direction amid the ongoing AI fervor. The coming weeks will offer critical clues about the market's trajectory and the sustainability of AI-driven growth.