How Airlines Are Using AI to Adjust Ticket Prices in Real-Time

Source: ctinsider.com

Published on October 31, 2025 at 12:13 PM

What Happened

Imagine booking a flight and seeing the price change in real-time. That's exactly what airlines are doing now with AI.

Why It Matters

Airlines are using AI to adjust ticket prices dynamically based on demand, time of booking, and other factors. This could make flights cheaper or more expensive depending on various factors.

Our Take

This new pricing strategy could lead to more competitive pricing, but it also raises ethical questions. Is it fair for prices to change so quickly? What about people who can't afford last-minute price hikes?

Conclusion

This shift could significantly impact travelers and the airline industry.